Thursday, September 27, 2007

Do Gen Xers struggle to find music?

The Baltimore Sun recently reported that Gen Xers are being overlooked by the music industry.

http://www.baltimoresun.com/entertainment/bal-al.eye02sep02,0,7894274.story

I would argue that we're not overlooked at all. While the article claims music of the 1980s and 1990s was disposable and did not unite Gen Xers, I would say just the opposite is true. Metallica, Nirvana, Pearl Jam, Public Enemy, and even groups like Motley Crue all presented the Gen X point of view. We were kind of angry, but we also liked to party. Songs like the Beastie Boys' "You got to fight for your right (to party)" poked fun at the Boomers shift from serious protesters to even more serious Yuppies ("greed is good.") However, Boomers didn't get the joke and labeled us as unfocused.

Thursday, September 20, 2007

Seniors become Midlifers

While, doing some research this morning I came across a term I hadn't heard before - Midlifer. It was used to describe the aging Baby boomer demographic. Frankly, I love it. I can see 20-years from now people flocking to Midlifer Centers, taking Midlifer Water Aerobics, and going on Midlifer bus tours to the wine country. The marketing to retired Baby boomer dilemma may have been solved with one word!

Tuesday, September 4, 2007

Is Paris Hilton Babyboomer-esqe?

At least one blogger out there thinks Paris Hilton can learn some lessons from the Babyboomer experience. Is Paris Hilton acting like a modern day Babyboomer? Judge for yourself:

http://duh-worldnews.blogspot.com/2007/08/what-baby-boomers-can-teach-paris.html