This Blog is dedicated to generational marketing and communications and hosted by GenerationXpert Suzanne Kart. Suzanne, who is a Gen Xer, has more than 10 years experience writing, speaking, and studying generational communications and has spoken on the local, state, national, and international level. She can be reached at generationXpert@gmail.com
Thursday, November 27, 2008
Monday, November 24, 2008
Saturday, November 22, 2008
How technology has impacted the brains of Generations X & Y
CBS News reports that technology is actually making us smarter - and they have the pictures to prove it.
Watch CBS Videos Online
Friday, November 21, 2008
Sometimes generational differences have nothing to do with it
I call this trans-generation humor
Gen Y bloggers expand options at Brazen Careerist
I've been a long-time fan of the site. Well, at least since last winter when they started it. It's a great place to gauge the Gen Y mindset. And like many Gen Xers, I think it's also kind of fun to poke at the Gen Ys once in a while.
Thursday, November 20, 2008
Newspapers: Are reports of their demise premature?
Murdoch says he likes the feel of newspaper as much as the next guy, but newspaper journalists need to get over it. It all comes down to people want an information source they can trust.
“I like the look and feel of newsprint as much as anyone,” Murdoch told the
Freep. “But our real business isn’t printing on dead trees. It’s giving our
readers great journalism and great judgment."
What do you think?
Monday, November 17, 2008
Smells like (middle aged) spirit
Monday, November 10, 2008
The REAL secret to marketing to Gen X
That's how Google achieved its success.
I love waxing philosophical about generational differences as much as the next gal, but I guess I'm just getting a little bored with the media trying to unlock the marketing "puzzle" which is Gen X. It's really not that hard.
Sunday, November 9, 2008
When you don't know what to say
Perreault, Lori Jo
Bay City, Michigan
Lori Jo Passed away peacefully November 6, 2008 at Brian’s House surrounded by family members and friends. She flashed across the sky like a comet, lit bright, for a while---and then was gone far too quickly. Like Elizabeth Barrett Browning, she asked the world: How do I love thee? Let me count the ways.
Her family, friends and thousands unlucky enough not to have met her yet will mourn the laughing, sparkly eyed brunette who threw the mantle of her grandmother Ramona over herself and went out to conquer the world.
Orders of nuns, kids in poverty, minority scholars, honest philanthropies
needing organization, churches, schools-were all her passions through the Ramona
Non-Profit Consulting Group. Her greatest sadness is that there was still
so much to do, so many people to help, so many causes unfulfilled…At Essexville
Garber High she was homecoming queen, head cheerleader, a good scholar.
She played a great game of soccer on the field, worked at the Midland Nuclear
Plant and taught Bay City school officials the power of positive thinking as a
dynamic secretary in Communications. Off to the South, she earned a
marketing degree from the University of Tennessee at Chattanooga, took Texas by
storm and learned her trade in venture capital and fundraising in Fort
Worth. She studied theology and hoped for a master’s degree that will have
to wait for another college in another world and a diploma from a higher
power. Her life has been her theocratic curriculum.
Back home the old St. Mary’s Convent facing the wrecking ball was her cause, and she enlisted family and friends, throwing their lives into the project of
love. Work for her was endless, her clock had no hands. Her parties
were monumental and the grand piano spread classical music over the
assemblage. The brazen cat Pumpkin interrupted executive meetings and was
never chastised. She cooked daily for a dear friend Pat Ankney and her
numerous charities will never be fully realized.
She was born November 23, 1962 in Bay City. She is survived by her father and
Step-mother, Joseph Lynn and Ellen Jean Perreault, her mother, Marie E.
Perreault, and four adoring siblings; her sisters Lynn Weaver, Lois Perreault,
Lisa (Mike) Grills and one brother Ladd (Heidi) Perreault. Lori also had a
very special relationship with each and every one of her 14 nieces and nephews;
Joseph Weaver, Sarah Hunt, Daniel and Michelle Perreault, Athena, Alex, Olivia
and Carly Grills and Brittney, Sean, Nikolas, Ryan, Adam and Leah Perreault.
Funeral Liturgy and Rite of Committal will be on Monday at 10:00 a.m.
at St. Stanislaus Kostka Church. Rev. Fr. Christopher M. Coman will
preside. Private entombment will be in St. Stanislaus Mausoleum. Friends
may call at Penzien-Steele Funeral Home on Sunday from 2-8 p.m. A Rosary
service will be held Sunday at 2 p.m. and a Vigil for the Deceased will take
place at 7 p.m. She will lie in state at the church on Monday from 9 a.m.
until service time. In lieu of flowers, the family requests memorial
contributions to St. Stanislaus Church.