Sunday, July 22, 2007

Gen Xers get nostalgic

A recent article on cnn.com heralded music from the 1980s and 1990s as the "new classics." The story gives some good insight into what Gen Xers (who came of age in the 80s and 90s) see as their music.

Anyone who has seen the film "The Big Chill" and heard its soundtrack has probably given some thought to what their own Big Chill soundtrack would be. However, while Baby boomers were willing to accept the anthems of their youth as advertising jiggles, skeptical Gen Xers may not be so kind to marketers who try to sell them sneakers using Gen X classic tunes.

Below is the cnn story. By the way, the class albums referred to in the article are most likely being purchased by Gen Xers, because if Gen Yers were interested in these tunes, they'd download them (and it's unlikely Boomers would be interested in Gen X music).

http://www.cnn.com/2007/SHOWBIZ/Music/07/17/music.newclassics.ap/index.html

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